With the advent of digital technology and movies being recorded on re-writable electronic memory, the 'film' is almost obsolete.
Does this mean the local theatre now features the latest 'chip'? The 'chip' that I saw yesterday was very good. The 'chip' critic gave a thumbs down to the latest 'chip'. I went to the theatre to watch a 'chip' and ate chips and coke for a snack...and the list goes on.
Time to rethink?
Go figure.